This page informs you of our policies regarding the collection, use, and disclosure of personal data (hereafter “data”) when you use our services, our online offers and the connected websites, functions and contents, as well as external online presences, e.g. our social media profiles (hereafter collectively referred to as “online offer”). With regards to the used terminology, e.g. “processing” or “person responsible”, we refer to definitions in Art.4 of the data protection basic regulation (Germany: DSGVO).

Person responsible

Katharina Polansky
PDinque
Am Feringasee 1
85774 Unterföhring
Phone: +49 (0) 172 89 38 48 0
E-mail: kontakt@pdinque.de

Impressum: https://www.pdinque.de/impressum

Types of data collected and processed

– Inventory data (e.g., personal data, names and addresses)
– Contact data (e.g.., E-Mail, phone numbers).
– Content data (e.g., text entries, photography, videos).
– Usage data (e.g., visited websites, interest in contents, usage times).
– Meta-/communication data (e.g., device information, IP-addresses).

Categories of data subjects

Visitors and users of our online offering (hereafter collectively referred to as „Users“).

Purpose and processing of personal data

– Provision of the online offering, its functions and contents.
– Response to contact inquiries and communication with users.
– Security measures
– Range measurement/marketing

Terminology used

“Personal data” describes all information referring to an identified or identifiable natural person (hereafter “data subjects”); a natural person is characterized as identifiable, if it can directly or indirectly be identified by matching it to an identifier such as name, ID number, location data, online-identifier (e.g. cookie) or any one or more other special properties, specific to the physical, physiological, genetic, psychological, economic, cultural or social identity of this natural person.

“Processing” is any action, carried out with or without the assistance of automated processes or any such set of operations in the context of personal data. The term is extensive and comprises almost any data related action.

“Pseudonymization” is the processing of personal data in a manner that prevents personal data to be associated with a specific person, without the involvement of additional information, provided that this additional information is stored separately, governed by technical and organizational measures, which ensure personal data cannot be associated to an identified or identifiable natural person.

“Profiling” any kind of automated processing of personal data by which personal data is used to asses, analyze and predict personal aspects related to a natural person, in particular aspects regarding work performance, economic situation, health, personal preferences, interests, reliability, behavior, whereabouts or location change of this natural person.

“Person responsible” indicates the natural person or legal entity, authority, institution or other organization, making decisions, joint or alone, regarding the purposes and means of processing of personal data.

“Processor” is a natural person or legal entity, authority, institution or other organization, processing personal data on behalf of the person responsible.

Relevant legal bases

Granted under Art. 13 DSGVO we share the legal bases of our data processing with you. The following applies for users within the jurisdiction of the data protection basic regulation (DSGVO), i.e. EU and the EEA, provided that the legal basis is not mentioned in the privacy statement: the legal basis for the acquisition of consents is Art. 6 Abs. 1 lit. a and Art.7 DSGVO.

The legal basis for the processing of fulfillment of our services and implementation of measures provided by the contract, as well as responding to inquiries is Art. 6 Abs. 1 lit. b DSGVO. The legal basis for the processing of fulfillment of our legal obligations is Art. 6 Abs. 1 lit. c DSGVO.

In case vital interests of the person concerned or another natural person necessitate the processing of personal data, the legal basis is Art. 6 Abs. 1 lit. d DSGVO.
The legal basis for the necessary processing operation for the performance of a task carried out in the public interest or in the exercise of official authority, assigned to the person responsible, is Art. 6 Abs. 1 lit. e DSGVO. The legal basis for the processing to protect our legitimate interests is Art. 6 Abs. 1 lit. f DSGVO.

The processing of data for any purpose other than that for which it was originally collected or processed, is specified by the regulations of Art 6 Abs. 4 DSGVO. The processing of special categories of data (according to Art. 9 Abs. 1 DSGVO) is specified by the regulations of Art. 9 Abs. 2 DSGVO.

Security measures

We engage suitable technical and organizational measures, adequate to the extent of the risk, to ensure an adequate level of protection, adhering to the legal requirements, considering the state of technology, implementation costs, the kind, scope, circumstances and purpose of processing as well as the various occurrence probabilities and seriousness of the risk for the rights and liberties of natural persons.

The measures comprise, in particular, of securing confidentiality, integrity and availability of data through controlled physical access to the data, as well as respective access, entry, transfer, ensured availability and separation of the data. In addition, we established processes to acknowledge the rights of persons affected, delete data and react to any endangerment of data. Furthermore, we consider the protection of personal data during development, more specifically during the selection of hardware, software and processes, aligned to the principles of data protection via technology development and privacy-friendly default settings.

Cooperation with processors, joint persons responsible and third parties

If, during processing, we disclose, transfer or give access to data to other persons and entities (processors, joint persons responsible or third parties), this is conducted based on legal authorization (e.g. if transmission of data to a third party, for example a payment service provider, is required for fulfillment of the contract), users have given consent, a legal obligation is given or on the basis of our legitimate interests (e.g. commissioning of authorized representatives, Webhosting supplier, etc.).

In case we disclose, transfer or give access to companies within our company group, this serves, in particular, administrative purposes serving legitimate interests and, furthermore, based on a respective base supported by legal requirements.

Transfers to third countries

In case we process data in a third country (i.e. outside the European Union (EU), the European Economic Area (EEA) or the Swiss Confederation) or in case of utilization of third-party services or disclosure or transfer of data to other persons or companies, this only occurs in fulfillment of our (pre-)contractual obligations, based on the users’ consent, based on a legal obligation or based on our legitimate interest. Subject to legal or contractual permission, we process or disclose data in a third country only in the presence of legal prerequisites. This means processing occurs, for example, on the basis of special guarantees, like officially assessed and recognized data security standards in accordance to the EU (e.g. “Privacy Shield” for the USA) or observing officially recognized special contractual obligations.

Rights of data subjects

You are entitled to receive a confirmation whether related data processing occurs and to receive information regarding this data, as well as additional information and a copy of this data in accordance to legal requirements.

Based on legal requirements, you are entitled to demand the completion of your respective data or the correction of your respective inaccurate data.

You are, per legal requirements, entitled to demand the immediate deletion, or, alternatively, per legal requirements, a restriction regarding the processing of the data.
You are, per legal requirement, entitled to request the transfer of the data provided by you to you or the transfer of the data provided to you to other responsible persons.

You further are entitled, per legal requirement, to file a complaint with the relevant supervisory authorities.

Right of revocation

You are entitled to revoke any given consent any time with effect for the future.

Right of objection

You have the right to revoke the future processing of the data concerning yourself, as per legal requirement, anytime. The objection can be made, in particular, against the processing of your data for the purpose of direct advertising.

Cookies and right of objection regarding direct advertising

The term “Cookies” describes small data files, which are saved on the users’ computers. Within the Cookies various data can be saved. A Cookie primarily serves the purpose of saving user data (data regarding the device the cookie is saved on) while or also after the users visit within the online offering.

The term temporary cookies, also described as “Session-Cookies” or “transient Cookies”, refers to cookies that are deleted once the user leaves the online offering and closes his browser. Such cookies are used to save, for example, the contents of the shopping cart in an online shop or the log-in status. The term “permanent” or “persistent” cookies, refers to cookies that will remain saved even after the browser window was closed by the user. By this means, for example the login-status can be saved in case the user returns to the site several days later. Similarly, those cookies can be used to save the interests of the users, that are utilized for range measurement or marketing purposes. The term “Third-Party Cookie” refers to cookies offered by other providers than the person responsible for the current online offering (cookies used only by the person responsible are referred to as “First-Party Cookies”).

We can utilize temporary and permanent cookies, the respective information being subject of this privacy policy. If users do not want cookies saved to their device, you are requested to deactivate the respective option in the system settings of your browser. Saved cookies can be deleted in the system settings of your browser. Exclusion or restriction of cookies can lead to functional limitations of the online offerings.

A general objection against the usage of cookies for online marketing purposes, in particular regarding tracking features, can be declared through a number of services, for example via the US-website http://www.aboutads.info/choices/ or the EU-website http://www.youronlinechoices.com/. Furthermore, you can prevent the storage of cookies by de-activating the respective settings in your browser. Please note, de-activation could potentially limit the functionality of the online offering.

Deletion of data

Data processed by us is deleted as per legal requirements or is restricted in its processing. Unless explicitly stated in this privacy policy, data saved by us, will be deleted, as soon as it is no longer required for fulfillment purposes and deletion is not prevented by statutory storage obligations.

If data is further required for additional and legally admissible purposes their processing is restricted, i.e. the data is locked and not processed for other purposes. This applies to data that has to be stored for, e.g. commercial or tax law related purposes.

Amendments or updates of the privacy policy

We kindly ask you to inform yourself regularly about the content of our privacy policy. We adjust the privacy policy in case of adjustments to our data processing. We will inform you in case any adjustments require your cooperation (e.g. permission) or in case an individual notification is required.

Business-related processing

Additionally, we process

  • Contractual data (e.g. subject matter of the contract, duration, customer category)
  • Payment data (e.g. bank account details, payment history)

Of our customers, interested parties and business partners for the purpose of fulfillment of contractual services, customer service and support, marketing, advertising and market research

Order processing in the online shop and customer account

In our online shop, we process customer data in the course of the ordering process, to facilitate selection and ordering of respective products and services, as well as their payment and delivery or performance. Processed data comprises of inventory data, communication data, contractual data, payment data; subjects to processing are our customers, interested parties and other business partners.

Processing takes place for the purpose of fulfillment of contractual services, being subject to the operation of an online shop, billing, shipping, delivery and customer services.  At this, session cookies are used to save shopping cart content and permanent cookies to save the log-in status.

Data processing takes place for the purpose of fulfillment of contractual services and implementation contractual measures (e.g. order processing) and, in case legally required (e.g. legally mandatory storage of business transactions for commercial or fiscal purposes). Certain required information is marked and required for substantiation and fulfillment of the contract. Data is disclosed to third parties only for the purpose of delivery- and payment processes or within the framework of legal permissions and obligations, as well as based on our legitimate interests, about which you are informed in this privacy policy (e.g. towards legal counsel, tax consultants, financial institutes, freight operators as well as authorities).

It is optional for users to create a user account, in particular to view their order history. During registration all required mandatory details are disclosed to the user. User accounts are not public and cannot be indexed by search engines. If a user terminates their user account, their data regarding the user account is deleted, with the exception of data subject to commercial or fiscal storage obligation. User account details remain to be archived upon its termination, in case of legal obligations or our legitimate interests (e.g. in case of legal disputes). It is the responsibility of the users, upon notice of termination, to save their data before the contract lapses.

During the course of registration, renewed registration or log-in, as well as usage of our online services, we save the respective IP-address and time of the users’ action. Data storage is based on our legitimate interests as well as the users’ interest in protection against fraud and unauthorized use. The data is in general not transferred or disclosed to third parties, unless required in pursuit of our legal claims as legitimate interest or based on legal requirements.

The deletion of data takes place after all warranty claims or other contractual rights and obligations (e.g. payment claims or service obligations from customer contracts) are fulfilled. The necessity of data storage is reviewed every three years; in case of data storage based on legal storage requirements, deletion takes place when respective requirements lapse.

External payment service providers

We utilize payment platforms of external payment service providers, to process user payment transactions, as well as our own payment transactions (e.g. respective link to privacy policies, Paypal (https://www.paypal.com/de/webapps/mpp/ua/privacy-full), Visa (https://www.visa.de/datenschutz), Mastercard (https://www.mastercard.de/de-de/datenschutz.html).

For contractual fulfillment, we utilize payment service providers based on Art. 6 Abs. 1 lit. b. DSGVO. Otherwise we utilize external payment service providers based on our legitimate interests, in accordance to Art. 6 Abs. 1 lit. f. DSGVO, to guarantee effective and secure methods of payment for our users.

Data processed by payment service providers comprises, upon others, inventory data, as for example, name and address, bank account details (e.g. account or credit card numbers, passwords, TANs and checksums) as well as contract-, sum- or recipient specific data. The data is required to process transactions. All provided data is exclusively processed and stored by the payment service provider. We do not receive any account- or credit card related information, but merely confirmation or dismissal of payment. Under certain circumstances data is transferred to credit agencies by the payment service providers with the purpose of identity- and credit assessment. In this context, we refer to the respective terms and conditions and privacy policies of the payment service providers.

For all payment transactions the terms and conditions and privacy policies of the respective payment service providers apply, which can be accessed or retrieved via the respective websites or transaction applications. We also refer to those platforms with regards to additional information and the enforcement of revocation- and information rights and further rights of parties concerned.

Registration function

Users can create a user account. As part of the registration, the required mandatory information is communicated to the users and based on Art. 6 para. 1 lit. b DSGVO processed for purposes of providing the user account. The processed data include, in particular, the login information (name, password and an e-mail address). The data entered during registration will be used for the purpose of using the user account and its purpose.

Users may receive information relevant to their user account, e.g. technical changes, by e-mail. If users have terminated their user account, their data, unless subject to a statutory retention requirement, will be deleted. It is the responsibility of the users to secure their data upon termination before the contract lapses. We are entitled to irretrievably delete all user data stored during the term of the contract.

In the context of the use of our registration and registration functions as well as the use of the user account, we store the IP address and the time of the respective user action. The storage is based on our legitimate interests, as well as the user’s protection against misuse and other unauthorized use. A transfer of these data to third parties does not take place, unless it is necessary for the prosecution of our claims or there is a legal obligation in accordance with. Art. 6 Abs. 1 lit. c. DSGVO. The IP addresses will be anonymized or deleted after 7 days at the latest.

Comments and contributions

If users leave comments or other contributions, their IP addresses may be stored for 7 days, based on our legitimate interests within the meaning of Art. 6 Abs. 1 lit. f. DSGVO. This is done for our own safety, in case someone leaves illegal content in comments and contributions (insults, prohibited political propaganda, etc.). In this case, we ourselves can be prosecuted for the comment or post and are therefore interested in the identity of the author.

Furthermore, we reserve the right, based on our legitimate interests in accordance with Art. 6 Abs. 1 lit. f. DSGVO to process the information of users for the purpose of spam detection.On the same legal basis, we reserve the right, in the case of surveys, to store the IP addresses of users for the duration of the survey and to use cookies to avoid multiple votes. The information provided in the comments and contributions to a specific person, any contact and website information as well as all provided content, is permanently stored by us until the opposition of the users.

Subscription of comments

Follow-up comments made by users, may be subscribed with their consent in accordance with. Art. 6 para. 1 lit. a DSGVO. Users will receive a confirmation email to verify that they own the email address provided. Users can unsubscribe from ongoing comment subscriptions at any time. The confirmation email will contain information on the revocation options. For the purpose of proving the consent of the users, we save the registration time together with the IP address of the users and delete this information when users unsubscribe from the subscription.

You can terminate the subscription at any time, i.e. revoke your consent. We may save signed-out email addresses for up to three years, based on our legitimate interests, before we delete them, in order to proof prior consent. The processing of this data is limited to the purpose of a possible defense against claims. An individual request for deletion is possible at any time, provided that at the same time the former existence of a consent is confirmed.

Establishment of contact

When contacting us (e.g. by contact form, e-mail, telephone or via social media) the information of the user is processed to handle and process the contact request in accordance with. Art. 6 Abs. 1 lit. b. (in the context of contractual / pre-contractual relationships), Art. 6 Abs. 1 lit. f. (other requests) DSGVO. User information can be stored in a Customer Relationship Management System (“CRM System”) or a similar request organization tool.

We delete the requests, if they are no longer required. We check the necessity for storage every two years; Furthermore, the legal archiving obligations apply.

Hosting and e-mail dispatch

The hosting services we use, are designed to provide the following services: infrastructure and platform services, computing capacity, storage and database services, e-mailing, security and technical maintenance services, which we use to operate this online service.

We, or in particular, our hosting provider, process inventory data, contact data, content data, contract data, usage data, meta and communication data of customers, interested parties and visitors to this online offer on the basis of our legitimate interests in an efficient and secure provision of this online offer in accordance to Art. 6 Abs 1 lit. f DSGVO i.V.m. Art. 28 DSGVO (conclusion of order processing contract).

Collection of access data and log files

We, or in particular, our hosting provider, collects data on every access to the server on which this service is located (so-called server log files) on the basis of our legitimate interests within the meaning of Art. 6 Abs. 1 lit. f. DSGVO. The access data includes name of the retrieved web page, file, date and time of retrieval, amount of data transferred, message about successful retrieval, browser type and version, the user’s operating system, referrer URL (the previously visited page), IP address and the requesting provider.

Logfile information is stored for security purposes (e.g., to investigate abusive or fraudulent activities) for a maximum of 7 days and then deleted. Data whose further retention is required for evidential purposes, shall be exempted from deletion, until final clarification of the incident.

Google Analytics

Based on our legitimate interests (i.e., interest in the analysis, optimization, and economic operation of our online offer within the meaning of Art. 6 (1) lit. DSGVO), we utilize Google Analytics, a web analytics service provided by Google LLC (“Google”). Google uses cookies. The information generated by the cookie about the use of the online offer by the users are usually transmitted to a Google server in the USA and stored there.

Google is certified under the Privacy Shield Agreement, which provides a guarantee to comply with European privacy legislation (https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active).

Google will use this information on our behalf to evaluate the use of our online offer by users, to compile reports on the activities within this online offer and to provide us with further services related to the use of this online offer and services connected to the internet usage. In this case, pseudonymous user profiles of the users can be created from the processed data.

We only use Google Analytics with activated IP anonymization. This means that the IP address of the users will be shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be sent to a Google server in the US and shortened there.

The IP address submitted by the user’s browser will not be merged with other data provided by Google. Users can prevent the storage of cookies by setting their browser settings accordingly; Users may also prevent the collection by Google of the data generated by the cookie and its use related to the online offer and the processing of such data by Google by downloading and installing the browser plug-in available at the following link: http://tools.google.com/dlpage/gaoptout?hl=de

For more information about Google’s data usage, setting- and revocation options, please read Google’s Privacy Policy (https://policies.google.com/privacy) as well as the settings for Google’s Ads (https://adssettings.google.com/authenticated). The personal data of users will be deleted or anonymized after 14 months.

Targeting with Google Analytics

We use Google Analytics to display advertisements displayed within Google and its affiliate advertising services, only to those users who have shown an interest in our online offering or who have certain characteristics (e.g. interests in specific topics or products, determined through respective web pages visited by them) that we submit to Google (so-called “remarketing” or “Google Analytics audiences”). With the use of Remarketing Audiences, we also want to make sure that our ads meet the potential interest of users.

Google Adsense with personalized ads

We use the services of Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043 , USA (“Google”), on the basis of our legitimate interests (i.e. interest in the analysis, optimization and economic operation of our online service in accordance with Art. 6 Abs (1) lit. DSGVO). Google is certified under the Privacy Shield Agreement, which provides a guarantee to comply with European data protection law (https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active).

We use the AdSense service, which allows ads to appear on our website and reward us for their display or other use. For these purposes, usage data, e.g. the click on an ad and the IP address of the users, is processed, whereby the IP address is shortened by the last two digits. Therefore, the processing of the users’ data is pseudonymized. We use Adsense with personalized ads. In doing so, Google draws conclusions about the users’ interests based on the websites visited or used apps and the user profiles created in this way.

Advertisers use this information to align their campaigns with these interests, which benefits users and advertisers alike. For Google, ads are personalized when collected or known data determines or influences ad selection. These include past searches, activities, site visits, apps, demographics, and location information. Specifically, this includes demographic targeting, interest category targeting, remarketing, and targeting to customer comparison lists and audience lists uploaded to DoubleClick Bid Manager or Campaign Manager. 

For more information about Google’s data usage, setting- and revocation options, please read Google’s Privacy Policy (https://policies.google.com/technologies/ads) as well as the settings for Google’s Ads (https://adssettings.google.com/authenticated).

Google Adsense with non-personalized ads

We use the services of Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043 , USA (“Google”), on the basis of our legitimate interests (i.e. interest in the analysis, optimization and economic operation of our online service in accordance with Art. 6 Abs (1) lit. DSGVO). Google is certified under the Privacy Shield Agreement, which provides a guarantee to comply with European data protection law (https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active). 

We use the AdSense service, which allows ads to appear on our website and reward us for their display or other use. For these purposes, usage data, e.g. the click on an ad and the IP address of the users, is processed, whereby the IP address is shortened by the last two digits. Therefore, the processing of the users’ data is pseudonymized.

We use Adsense with non-personalized ads. The ads are not displayed based on user profiles. Non-personalized ads are not based on past user behavior. Targeting uses contextual information, including coarse (e.g. location based) geotargeting based on the current location, content on the current website or app, and current search terms. Google prohibits any personalized targeting, including demographic targeting and user list targeting.

For more information about Google’s data usage, setting- and revocation options, please read Google’s Privacy Policy (https://policies.google.com/technologies/ads) as well as the settings for Google’s Ads (https://adssettings.google.com/authenticated).

Google AdWords and Conversion measurement

We use the services of Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043 , USA (“Google”), on the basis of our legitimate interests (i.e. interest in the analysis, optimization and economic operation of our online service in accordance with Art. 6 Abs (1) lit. DSGVO). Google is certified under the Privacy Shield Agreement, which provides a guarantee to comply with European data protection law (https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active).

We use Google’s online AdWords marketing tool “AdWords” to place ads on the Google advertising network (e.g., in search results, in videos, on websites, etc.) so that they are displayed to users who have a suspected interest in the ads. This allows us to more specifically display ads for and within our online offering so that we only present ads to users that potentially match their interests. If a user is for example, shown ads for products he’s been looking for on other online offers, this is called remarketing. For these purposes, upon access to our and other websites where the Google Advertising Network is active, Google will immediately execute a Google code and produce so-called (re) marketing tags (invisible graphics or code, also known as “Web beacons”) to be incorporated into the website. With their help, the user is provided with an individual cookie, i.e. a small file is saved (instead of cookies, comparable technologies can also be used). In this file is noted which websites the user visited, content the user was interested in and what offers the user has clicked, as well as technical information about the browser and operating system, referring websites, visit time and other information on the use of the online offer. 

Furthermore, we receive an individual “conversion cookie”. The information obtained through the cookie is used by Google to generate conversion statistics for us. However, we only receive the anonymous total number of users who clicked on our ad and were redirected to a conversion tracking tag page. However, we do not receive any information that personally identifies users.

The data of the users are processed pseudonymised within the Google advertising network. That means Google stores and processes e.g. not the name or e-mail address of the users, but processes the relevant data cookie-related within pseudonymous user profiles. That means, from Google perspective, the ads are not managed and displayed to a specifically identified person, but to the cookie owner, regardless of who that cookie owner is. This does not apply if a user has explicitly allowed Google to process the data without this pseudonymization. The information collected about users is transmitted to Google and stored on Google’s servers in the United States.

For more information about Google’s data usage, setting- and revocation options, please read Google’s Privacy Policy (https://policies.google.com/technologies/ads) as well as the settings for Google’s Ads (https://adssettings.google.com/authenticated).

Online presence in social media

We maintain online presences within social networks and platforms in order to communicate with active customers, prospects and users there and to inform them about our services.We point out that data of the users might be processed outside the area of ​​the European Union. This may result in risks for the users because e.g. enforcement of user rights could be made more difficult. With respect to US providers, certified under the Privacy Shield, we point out that they are committed to respecting EU privacy standards.Furthermore, the data of the users are usually processed for market research and advertising purposes. Thus, e.g. user profiles are created from the user behavior and the resulting interests of the users.

The usage profiles can in turn be used to e.g. place advertisements inside and outside the platforms that are allegedly in line with users’ interests. For these purposes, cookies are usually stored on the computers of the users, in which in turn the user behavior and the interests of the users are stored. Furthermore, in the usage profiles, data can also be stored independently of the devices used by the users (in particular if the users are members of the respective platforms and logged in to them).

The processing of the personal data of users is based on our legitimate interests in an effective information of users and communication with users in accordance with. Art. 6 Abs. 1 lit. f. DSGVO. If the users are asked by the respective providers of the platforms for a consent to the above-described data processing, the legal basis of the processing is Art. 6 Abs. 1 lit. a., Art. 7 DSGVO. For a detailed description of the respective processing and the possibilities of revocation (opt-out), we refer to the following linked information of the providers.

Also, in the case of requests for information and the assertion of user rights, we point out that these can be claimed most effectively from the providers. Only the providers have access to the data of the users and can directly take appropriate measures and provide information. If you still need help, then you can contact us.

– Facebook, -pages, -groups, (Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Irland) based on agreement on joint processing of personal data –
Privacy policy: https://www.facebook.com/about/privacy/, especially for pages: https://www.facebook.com/legal/terms/information_about_page_insights_data , Opt-Out: https://www.facebook.com/settings?tab=ads und http://www.youronlinechoices.com, Privacy Shield: https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active.

– Google/ YouTube (Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA) – Privacy policy:  https://policies.google.com/privacy, Opt-Out: https://adssettings.google.com/authenticated, Privacy Shield: https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active.

– Instagram (Instagram Inc., 1601 Willow Road, Menlo Park, CA, 94025, USA) – Privacy policy / Opt-Out: http://instagram.com/about/legal/privacy/.

– Twitter (Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA) – Privacy policy: https://twitter.com/de/privacy, Opt-Out: https://twitter.com/personalization, Privacy Shield: https://www.privacyshield.gov/participant?id=a2zt0000000TORzAAO&status=Active.

– Pinterest (Pinterest Inc., 635 High Street, Palo Alto, CA, 94301, USA) – Privacy policy / Opt-Out: https://about.pinterest.com/de/privacy-policy.

– LinkedIn (LinkedIn Ireland Unlimited Company Wilton Place, Dublin 2, Irland) – Privacy policy https://www.linkedin.com/legal/privacy-policy , Opt-Out: https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out, Privacy Shield: https://www.privacyshield.gov/participant?id=a2zt0000000L0UZAA0&status=Active.

– Xing (XING AG, Dammtorstraße 29-32, 20354 Hamburg, Deutschland) – Privacy policy /Opt-Out: https://privacy.xing.com/de/datenschutzerklaerung.

– Wakalet (Wakelet Limited, 76 Quay Street, Manchester, M3 4PR, United Kingdom) – Privacy policy / Opt-Out: https://wakelet.com/privacy.html.

– Soundcloud (SoundCloud Limited, Rheinsberger Str. 76/77, 10115 Berlin, Deutschland) – Privacy policy / Opt-Out: https://soundcloud.com/pages/privacy.

Integration of third-party service and contents

Based on our legitimate interests (i.e. interest in the analysis, optimization and economic operation of our online offer within the meaning of Art. 6 Abs (1) lit. DSGVO), we make use of content or services offered by third-party providers in order to implement their content and services, such as videos or fonts (collectively referred to as “content”).

This always presupposes that the third-party providers of this content perceive the IP address of the users, since they could not send the content to their browser without the IP address. The IP address is therefore required for the presentation of this content. We endeavor to use only content whose respective providers use the IP address solely for the delivery of the content. Third parties may also use so-called pixel tags (invisible graphics, also referred to as “web beacons”) for statistical or marketing purposes. The “pixel tags” can be used to evaluate information such as visitor traffic on the pages of this website. The pseudonymous information may also be stored in cookies on the user’s device and may include, but is not limited to, technical information about the browser and operating system, referring web pages, visit time, and other information regarding the use of our online offer.

Google Fonts

We implement fonts („Google Fonts“) by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. Privacy policy: https://www.google.com/policies/privacy/, Opt-Out: https://adssettings.google.com/authenticated.

Google ReCaptcha

We implement functions for the recognition of bots, e.g. during data entry in online forms („ReCaptcha“) by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. Privacy policy: https://www.google.com/policies/privacy/, Opt-Out: https://adssettings.google.com/authenticated.

Use of Facebook Social Plugins

Based on our legitimate interests (i.e. interest in the analysis, optimization and economic operation of our online offer within the meaning of Art. 6 Abs (1) f. DSGVO), we use social plugins (“plugins”) of the social network facebook.com, which is operated by Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbor, Dublin 2, Ireland (“Facebook”).

This can comprise, e.g. content such as images, videos or text and buttons, with which users can share the content of this online offer within Facebook. The list and appearance of Facebook Social Plugins can be viewed here: https://developers.facebook.com/docs/plugins/. Facebook is certified under the Privacy Shield Agreement, which provides a guarantee to comply with European data protection law (https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active).

When a user activates a feature of this online offering that includes such a plugin, their device establishes a direct connection to the Facebook servers. The content of the plugin is transmitted by Facebook directly to the device of the user and incorporated by it into the online offer. In the process, user profiles can be created from the processed data. We therefore have no influence on the amount of data that Facebook collects with the help of this plugin and therefore inform the users according to our knowledge.

By integrating the plugins, Facebook receives the information that a user has accessed the corresponding page of the online offer. If the user is logged in to Facebook, Facebook can assign the visit to his Facebook account. If users interact with the plugins, for example, press the Like button or leave a comment, the information is transmitted from your device directly to Facebook and stored there. If a user is not a member of Facebook, there is still the possibility that Facebook will establish and save their IP address. According to Facebook, only an anonymous IP address is stored in Germany.

The purpose and scope of the data collection and the further processing and use of the data by Facebook, as well as the related rights and setting options to protect the privacy of users, can be found in the privacy policy of Facebook: https://www.facebook.com/about/privacy/.

If a user is a Facebook member and does not want Facebook to collect data about him via this online offer and link it to his member data stored on Facebook, he must log out of Facebook and delete his cookies before using our online offer. Other settings and irevocation rights regarding the use of data for advertising purposes are applicable within the Facebook profile settings: https://www.facebook.com/settings?tab=ads or via the US-American site http://www.aboutads.info/choices/ or the EU page http://www.youronlinechoices.com/. The settings are platform independent, i.e. they are adopted for all devices, such as desktop computers or mobile devices.

Twitter

Within our online offering, features and content of the Twitter service offered by Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA, may be incorporated. This includes content such as images, videos, or text and buttons that allow users to share content from this online offering within Twitter. If the users are members of the platform Twitter, Twitter can assign the above-mentioned contents and functions to the profiles of the users there.

Twitter is certified under the Privacy Shield Agreement, which provides a guarantee to comply with European privacy legislation. (https://www.privacyshield.gov/participant?id=a2zt0000000TORzAAO&status=Active). Privacy policy: https://twitter.com/de/privacy, Opt-Out: https://twitter.com/personalization.

Instagram

Within our online offering, features and content of the Instagram service, offered by Instagram Inc., 1601 Willow Road, Menlo Park, CA, 94025, USA, may be incorporated. This includes contents such as images, videos, or text and buttons that allow users to share content from this online offering within Instagram. If the users are members of the platform Instagram, Instagram can assign the above-mentioned contents and functions to the profiles of the users there. Privacy Statement of Instagram: http://instagram.com/about/legal/privacy/.

Google+

Within our online offering, features and content of the Google+ platform, offered by Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043, USA (“Google”), may be incorporated. This includes contents such as images, videos, or text and buttons that allow users to share content from this online offering within Google. If the users are members of the platform Google+, Google can assign the above-mentioned contents and functions to the profiles of the users there.

Google is certified under the Privacy Shield Agreement, which provides a guarantee to comply with European data protection law (https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active).

For more information about Google’s data usage, setting- and revocation options, please read Google’s Privacy Policy (https://policies.google.com/privacy) as well as the settings for Google’s Ads (https://adssettings.google.com/authenticated).